Copywriting
Professional Content Creation And Optimisation
Professional Copywriting
Our Words Work Wonders
Content writing by a professional copywriter can work wonders. Never underestimate the effect fresh, engaging, compelling text can have on the success of your website.
Too little copy on your website and visitors may not find the information they need. Too much information and they may not be engaged enough to stay on your site. It’s a balancing act, and one you can safely leave in the hands of one of Digital Pie’s copywriters.
Whether you need a technical writer to decipher your specialist service or a creative copywriter to bring your brand to life, our experts are equipped to write for your business.
Content Optimisation
Taking Websites to the Next Level
We also offer proofreading and content optimisation services to take your content to the next level. Make a good first impression on your audience with clean, engaging content.
If you have an existing website, you may not need content written for your whole website. We can fill in any content gaps and optimise your content for the web. Our copywriters know the ins and outs of SEO, helping your website to rank in online searches.
The Process
Writing for the Web
01
Your Story
Firstly, we get to know you and your business. If you have an existing website, we can assess your content and note any room for improvement and gaps that should be filled. For new businesses starting fresh, we know all the right questions to identify your business goals and gather the information your customers would be looking for.
02
The Direction
Maybe you know the tone of voice you want your website to use; fun and quirky, serious and informative, or professional and empowering. If you are not sure yet, we can guide you in the right direction. You can give us any other direction for your website content, or let our experts lead the way.
03
Setting the Standard
We do keyword and competitor research to make sure your content includes the best keywords for SEO ranking and competes strongly against your competitors.
04
Write On
When you choose us for both your website design and copywriting, our web designer and copywriter work together to make sure your content provides the optimal user experience, with a structure that just makes sense. Our Tauranga-based team creates websites and content that work together to convert visitors into customers.
Mark Our Words
See Some Of Our Work
The Proof
The people who have trusted us so far.
EXCELLENT Based on 55 reviews Posted on Sharaine SteenbergOctober 31, 2025.Trustindex verifies that the original source of the review is Google. The team at Digital Pie did an amazing job with our rebrand, logo development and website. They are easy to work with, listen to your needs & dreams, and work super fast. I would highly recomment them to the world!Posted on Navin WeeraratneSeptember 19, 2025.Trustindex verifies that the original source of the review is Google. Sam and the team at Digital Pie have been an absolute pleasure to work with. They took full responsibility for the development of our site and collaborated brilliantly with our team to get it up and live in no time!Posted on Adelle Du PlessisAugust 10, 2025.Trustindex verifies that the original source of the review is Google. The team at Digital Pie did an outstanding job with my new website. They surpassed all of my expectations, and I can't be happier with the end product. These guys are amazing at what they do, and I would recommend them over and over again to anyone who is looking for a website.Posted on Jane TwomeyMay 16, 2025.Trustindex verifies that the original source of the review is Google. Had a great experience working with Sam & Digital Pie on our business website. They listened to what we wanted, gave helpful suggestions, and made the whole process super smooth. The website looks amazing and we are so happy with it. Highly recommend!Posted on Lynda MarshallApril 4, 2025.Trustindex verifies that the original source of the review is Google. We arrived at digital pie without direction of how we were going to rebrand and begin our new venture away from our previous franchise. We had previously met Taylor, who we had been super impressed with and had helped us move forward to branch out on our own. Enter Digital Pie, who within a week had us up and running. It was all systems go and the support from Blair and his team was phenomenal. We have felt tremendous support throughout the transition and recommend anyone to engage Digital Pie for an efficient and professional service.Posted on Sarah CampbellApril 1, 2025.Trustindex verifies that the original source of the review is Google. Digital Pie have been a fantastic partner in my marketing campaign. Their understanding of the digital space is impressive, and their guidance throughout the process has been invaluable. The team are not only knowledgeable but also genuinely lovely people to work with. I’ve really appreciated their support and expertise. Highly recommended by SarahPosted on Teresa VictoryJanuary 9, 2025.Trustindex verifies that the original source of the review is Google. Fantastic experience with Digital Pie! The team had great communication throughout the entire process, making everything clear and straightforward. They were incredibly quick and efficient, walking me through each step with patience and professionalism. Super friendly and approachable—I'd highly recommend Digital Pie to anyone looking for quality service!Posted on Scott ReardonDecember 11, 2024.Trustindex verifies that the original source of the review is Google. Sam and the team couldn't make the process any easier, highly recommended

