If you’re looking for online advertising then you have probably heard of Google Ads. Part of Google’s strength is being a search engine with intimate knowledge of what interests’ people have online. This allows Google to deliver ads in a way never seen before on this scale.
Google Ads offer two main types of online ads:
- Paid Search ads appear as a text search result on Google search. Text ads are great at reaching people who are actively searching for a product or service.
- Display ads are more like newspaper style ads that show on popular websites. Display ads have more opportunity for creativity than paid search.
Digital Pie can make sure you get the most from your Google Ads campaigns with cost effective strategies. We always keep up-to-date with Google’s algorithms and policies, meaning you don’t have to.