AI Automations · Built in Tauranga

AI automations that do the work, not just the demo.

AI
Why now

Three things just changed.

AI has crossed from novelty to genuinely useful. Here’s what’s different — and why it’s worth a look now.

It can take action

AI is no longer just a chat box. It can now plug into your tools and actually do the work — update records, send the email, build the report.

It connects to your stack

Through MCP, AI links straight into the systems you already run on — Zoho, Google, Meta, Xero — instead of living in a silo.

It's affordable to start

You don’t need a big project or a data team. A focused first automation can pay for itself in weeks, not years.

What we build

AI that earns its keep.

Four ways we put AI to work — described by the job it does, not the tech behind it.

AI Assistants

Autonomous helpers that qualify leads, answer enquiries, generate reports and do research — handling whole tasks, not just chatting.

Connected AI (MCP)

Using MCP, we link AI directly to your business systems — CRM, email, accounting, project management — so it can actually take action, not just talk about it.

Cross-Platform Automations

Workflows that move data and trigger actions between platforms — website enquiry → CRM → email sequence → task — without anyone touching it.

Custom AI Tools

Bespoke calculators, estimators and internal tools — like a recladding estimator or building-inspection automation — built around how you work.

Proof, not promises

We run Digital Pie on this.

We don’t resell someone else’s product or pitch ideas we haven’t tried. The same connected setup we build for clients runs our own agency every day.

Claude connects through the Zoho MCP straight into our CRM, mail, campaigns and the ad and accounting platforms we use — so one assistant can pull real information and take action across every system. It’s how we stay small, fast and on top of detail, and it’s very hard for a competitor to copy.

Claude
Zoho MCP
Zoho CRM
Zoho Mail
Zoho Campaigns
Google Ads
Meta
Xero
One assistant · every system connected
Where it helps

Real jobs we can automate.

A few concrete examples — see which ones sound like your week.

Auto-generate monthly reports

Performance and management reports drafted and sent on schedule — no copy-paste, no chasing.

Qualify & route leads 24/7

Every enquiry scored, answered and assigned the moment it arrives, day or night.

Turn emails into tracked tasks

Inbound requests captured as tasks in your system, so nothing slips through the cracks.

Build a custom quoting tool

An estimator or calculator on your website that gives customers a number and you a lead.

Digitise paper forms

We turn handwritten forms into structured digital data automatically — a job that used to be done entirely by hand.

Automate bookings & reminders

Enquiries become confirmed bookings with calendar invites and reminders sent automatically — no back-and-forth, no no-shows.

How we work

Structured, not experimental.

A clear path from idea to live automation — so you’re never paying for tinkering.

1
Discover

We map your tools and where time is being lost.

2
Identify

We pinpoint the highest-value automation opportunities.

3
Build & integrate

We build it and wire it into your existing systems.

4
Test & hand over

We prove it works, then hand over or manage it for you.

Why Digital Pie

Real engineering depth, right here.

We’re an established Tauranga agency, working with Bay of Plenty businesses since 2014. As an Authorised Zoho Partner, we’re deeply integrated with the platforms most NZ businesses already run on.

And we build the solutions ourselves — we’re not reselling someone else’s AI product with a logo swapped on it. That engineering depth is what lets us connect AI to your systems safely, and make it genuinely useful.

Integrations

Let's connect your stack and automate the busywork.

AI is only useful when it’s wired into the tools you already run on. These are platforms we connect to every day.

Don’t see your platform? We’ve almost certainly connected it before.

Common questions

The things people ask first.

Is this expensive?

We start with a focused, high-value automation that pays for itself — not a giant project. You’ll know the cost and the payback before we build.

Is my data safe?

Yes. We build on your own systems and trusted platforms, with proper access controls — your data stays yours.

Will it replace my staff?

No — it removes the repetitive work they dislike, so your team spends time on the things that actually need a human.

What can you connect to?

Zoho, Microsoft 365, Google Workspace, your website, accounting and most modern tools with an API. If it connects, we can usually wire it in.

client reviews

Words from our valued customers.

Nothing speaks louder than the words of our clients. We value every review and are committed to providing an exceptional experience from start to finish.

Let's talk

Let's map your automation opportunities.

Is your Website Built for the Future of the Web?
AI agents that browse, fill forms, and complete tasks are coming. Websites built with clean structure today will work with them automatically — the rest

Not sure where to start? Tell us what you’re trying to do and we’ll point you the right way.